Worked on rebuilds for General Mills’ brand sites while keeping in mind web best practices and accessible design.

A variety of websites, moodboards, animations, storyboards (link at bottom of paragraph) & goofy 404 pages.

Totino’s Storyboards
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Most Innovative Solution

Provides access to a multitude of 1st party data (where consumers shop, what they buy, how often they shop).

Stands apart from other grocery delivery apps by offering cash-back incentives for shopping & answering surveys through the app.

Everything vector, created by yours truly! Xoxo

Created logos, branding, & video storyboards for the General Mills Gold Medal Awards

Gold Medal Awards Storyboard
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As a member of the Initio creative team, I worked on a variety of projects for UCare, including sales brochures, a microsite redesign, homepage layouts, icon sets, logos, as well as radio and video concepts. 

SOCIAL MEDIA APP

Designed the branding, UX, and UI design for this iOS app, now available on the app store. Click to Download.

A variety of explorations for an upcoming wine label. Concepts revolve around the notion of squabbling over something or the idea of the brand being represented by different characters in found "SquabbleTowne". 

Worked on a logo and brand redesign for a local wine distribution company. The logo reflects the consolidation of the letter "R" and roots. 

LOGO & BRAND IDENTITY

Worked alongside the creative, strategic, and account teams at Hunt Adkins to update Titan’s logo and brand identity. The client was looking to draw upon the masculine approach their brand previously encompassed while incorporating a modern look and feel.

IDENTITY EXTENSION

Worked alongside creative and account teams at Hunt Adkins to apply Mayo Clinic Sports Medicine's current brand identity to a variety of mediums, including skyway signage, downtown billboards, and a light rail train wrap.

BRANDING SYSTEM

The purpose of this project was to create a business and corporate identity system that integrated with the culture of a particular neighborhood in Rome. The neighborhood that was assigned to me was Trastevere, which is recognized as being the epitome of traditional Italian culture, consequently making it exceptionally popular among tourists. Therefore, a family owned cheese shop would be considered to be a perfect addition to this area.

FITNESS APP

The purpose of this project was to use our graphic design skills to solve a problem in the health care spectrum. This project took us deeper than any of the previous, being that we had to do extensive research and conceptual ideation in order to reach an innovative solution. The problem chosen to focus on is the lack of physical activity many Americans get today. My solution was to create a physical training app that would make working out easy for everyone.

TYPOGRAPHIC POSTER

This purpose of this project was to design a four-plate typographic poster that is based on a specific piazza in Rome. My chosen piazza was Piazza Rotonda, which is most famous for being home to the Pantheon. The primary challenge was to create four separate plates, one type only, one image only, one type dominant, and one image dominant, that were able to stand on their own, as well as work as one cohesive poster.

In addition to my love of design, I have a passion for documenting the beauty in the world around me.